We celebrated Spectrum NY1 network anchor, Pat Kiernan’s 20th anniversary on air.
- Deployed (3) branded food trucks to distribute free breakfast to New Yorkers in Flatiron, the Upper West Side and Brooklyn to celebrate 20 years of Mornings with Pat
- Partnered with existing NYC Food Trucks, Big D’s Grub & Stuf’d, to rewrap their vehicles for the 20th anniversary
- Distributed over (1,000) breakfast items and (1,500) branded water bottles to consumers
- Worked with NY1’s film crews to produce live spots that aired on the network throughout the morning